Sustainability Scoop
Rethinking Black Friday, Kid-Style
Less about what we buy. More about what we build: confidence, creativity, and connection
For years, Black Friday has been framed as the ultimate shopping holiday—a day to stock up, save big, and refresh your cart. But what if we flipped the script? What if we made it less about buying more and more about celebrating enough?
At Prelove You, we believe confidence beats consumption every time. And while the world tells kids (and parents) they need “new” to feel special, we know what truly stands out: creativity, individuality, and the stories their clothes already hold.
This year, let’s turn Black Friday into a conversation, not a checkout.
Make “enough” a superpower
Kids are constantly told they need more to fit in—new sneakers, new sparkles, new everything. But the real power move? Knowing what they love, and wearing it with confidence. Remind them that style isn’t about how much you have, but how much you love what you have.
Shift from “want” lists to “wow” lists
Instead of a wish list full of stuff, start a “wow” list: experiences, skills, and simple joys that spark wonder. Maybe it’s learning to sew, hosting a closet swap with friends, or finding three new ways to style a favorite dress. Let creativity replace consumption.
Celebrate stories, not sales
Every preloved piece carries a story—where it’s been, who wore it, and what adventures it’s seen. This Black Friday, invite your child to share the story behind their favorite outfit. You’ll be surprised how much pride comes from remembering why it’s special, not where it came from.
Model mindful moments
Kids learn their shopping habits from us. If they see you taking a breath before buying, choosing quality over quantity, or finding joy in giving instead of getting, they notice. Small shifts ripple through generations.
Give your cart a confidence check
Before hitting “buy,” ask: Does this add joy, creativity, or connection? If not, it might be time to close the tab and open the conversation instead. The goal isn’t guilt—it’s awareness. When we shop with intention, we teach our kids that their worth isn’t in what they wear—it’s in how they shine.
How to Talk “Enough” With Your Kid
““Sometimes it feels like everyone’s getting new things—but you know what’s even cooler? Making what you already have your own. Style is about confidence, not just clothes.”
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4 preloved picks For a feel-good friday
